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Hong Kong Education Bureau
The local education bureau intended to freshen up their announcement video on tropical cyclones and continuous heavy rain.
Service
Stop Motion / Animation
Concept
We deliberately select real-life encounterings to mimic the situations teens are now commonly facing - heartbreaking relationships, peer pressure, celebrations - which often lead to excessive alcoholic consumption.
Creative Solution
We explored Stop motion, an animated filmmaking technique, and hoped to offer a different visual sensation. Definitely spent a lot more time on pre-production work!
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